
When we first met Michaela, founder of Cosmic Coaching, we knew this wasn't your average coaching brand. Equal parts astrology, self-discovery, and sass, the vision called for a universe of its own. Bold, magnetic, and just a little bit weird in the best way. It needed a brand that could hold all of that without dimming a single watt of it.



We kicked things off with our signature ENC Method process, crafting everything from the name to the full visual world. Inspired by retro cosmic iconography, playful typography, and colors that don't take themselves too seriously, we built a brand that felt both deeply aligned and totally out there. From there we launched into web design, campaign ideation, and a social media approach that made room for humor, insight, and unapologetic expression.



The campaign leaned into planetary personality tests and all the vibey human emotion that comes with them. Post-launch, our support continued through vibrant print collateral including tarot-inspired flyers, bold signage, and merch-ready designs that let Michaela show up in full cosmic confidence at every event. A brand built for someone who was never going to fit in a box, and never needed to.